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What is the History Behind Music Videos

Many musical artists made their careers a success by using music videos. Being an important area of the music business, music videos not only showcase an artist's singing talent, but also how they perform. The history of music videos shows the way the utilisation of the videos transformed the background music industry.

Premiering in 1974, the Australian Television show 'Countdown' played a huge role in the development of the background music video industry. Music video clips were used as a approach to promoting acts which were to look on the program. As the popularity of the video clips grew, the music industry started to realize the marketing potential of those music clips. One of the most notable videos features was the AC/DC hit, "It's Quite a distance to the Top." Throughout the 1980s, 'Countdown' aired in 22 countries.


In 1980, the brand new Zealand group Split Enz became among the first bands to create an entire group of music promo clips and market them on video cassette for each song on their album, 'True Colors.'

Predating MTV by almost 3 years, 'Video Concert Hall,' was the first nationwide video music program on American television. Premiering in June 1981, among the first US programs to play music videos was the united states Cable Network program 'Night Flight.' Night Flight predated MTV's launch by just a couple of months.

Almost 30 years ago, the U.S. video channel MTV premiered and it began age 24-hour music television. They launched the channel with the video, "Video Killed radio stations Star." Throughout the 1980s, MTV expanded to become an important tool used in music marketing. Singers like Madonna not just used music videos to advertise their albums, but to create their images. In 1983, the almost 14-minute-long video for Michael Jackson's song "Thriller," was released. It became the world's best and influential video in music video history.


In 1985, MTV launched the channel VH1 which featured softer music to have an older audience than the typical young MTV audience. In 1987, MTV Europe premiered and in 1991, MTV Asia was introduced.

In 1988, the MTV show, Yo! MTV Raps was launched. The show helped to create hip hop music to some national audience. A couple of the videos which are most well-known to be a couple of the 3 most expensive music videos ever are Michael and Janet Jackson's "Scream," which cost $7 million to create, and Madonna's "Bedtime Story," which cost $5 million. "Scream" is still the most expensively video available.

Throughout the 1990s, MTV launched channels all over the world that included: MTV Latin America in 1993, MTV India in 1996, and MTV Mandarin in 1997. In 1996, MTV2, originally called "M2" was launched as a substitute and older music video channel.

By the mid-2000s, MTV and many of its other channels had stopped showing a lot of music videos and began showing reality television shows.

Music Videos have played an important role within the success of many artists and the music business.

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